Director of Media Planning & Strategy

Location Dallas, TX (Hybrid)
Starts April 2022
Duration Full-Time
Status Full-Time
Rate Up to $150,000 per year DOE
Our boutique agency client in Dallas is looking for a FULL TIME Director of Media Planning & Strategy. This is a hybrid position that will require some days onsite for team meetings at the agency's newly renovated downtown Dallas office starting in June 2022.

The Director of Media Planning & Strategy is they key player in translating client objectives to develop media strategy across all paid media, including paid search + social, programmatic, broadcast, direct mail and outdoor. This role is instrumental in leading media strategy in new business development!

Director of Media Planning & Strategy Responsibilities:
- Oversee the evaluation, recommendation, and creation of all performance-based media strategy and approach
- Oversee and manage all client campaigns
- Utilize analytics, communicate performance results directly to clients, and craft customized recommendations
- Serve as liaison between traditional and digital SMEs and marketing team to address objectives and encourage channel level innovation
- Build relationships with key clients, advocate for the traditional and digital SMEs, and endorse media capabilities
- Develop and streamline processes contributing to more successful campaign planning, optimizations, and results
- Manage the onboarding of new media clients
- Champion media strategy within the agency and invest in the creation of digital and traditional workshops to showcase each media channel to drive leads.
- Maintain and execute best practices and integrate innovation and technology across all media campaigns
- Manage, train, and mentor the media strategy team
- Proactively write blogs, whitepapers, and POVs as relevant industry, category, and client topics present themselves

Director of Media Planning & Strategy Requirements:
- Bachelors degree in Marketing, Advertising, or another related field.
- 6+ years of work experience in paid media, traditional and digital
- Experience with analytics and leveraging data to build strategy

Submit resume (and samples if applicable) to: rene.sharp@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.