Email Marketing Manager

Location San Diego, CA (Hybrid)
Starts Within a Couple Weeks
Duration Full-Time
Status Full-Time
Rate DOE
Our client, a direct response branding agency focused on products that promote a healthy lifestyle, is looking for an Email Marketing Manager to join their team full time.

This hybrid onsite position will work in downtown San Diego on Tuesday, Wednesday, and Thursday, with Monday and Friday remote optional.

This Email Marketing Manager will:
- Drive Direct Response marketing emails to utilize best practices, optimizing for conversions
- Guide email segmentation, targeting, and lead nurture strategies
- Assist in all aspects of email creation: design, copywriting, strategy, and split-testing
- Lead data collection and processes to track and measure interactions between our customers and brands throughout the customer lifecycle
- Fully understand primary inboxing best practices
- Maintain the email marketing calendar and manage email production
- Own the message content and subject line copywriting
- Build emails using mobile-friendly HTML email templates.
- Develop new responsive or mobile-friendly HTML email templates
- Be responsible for driving sales growth and recurring purchases at the bottom of the funnel
- Engaging our customers at the top of the funnel
- Responsible for raising response and conversion rates through messaging and content adjustments
- Provide recommendations to ensure that all email creative is high quality, delivered on time, and meet or exceed response/conversion metrics
- Collaborate to develop engaging visual and copy assets that meet campaign requirements and objectives
- Identify, own, and execute new Direct Response campaigns that will accelerate brands sales growth
- Create and execute data-driven, segmented, dynamic campaigns delivered to the right people at the right time

This Email Marketing Manager needs:
- 3+ years of expert level experience in email marketing
- Bachelors degree or equivalent work experience
- Experience managing email campaigns with Klaviyo successfully
- Proficiency in Adobe Creative Cloud, Copywriting, Strategy and creating emails that convert
- HTML and CSS coding experience, including responsive design
- Knowledge of HTML email-rendering bugs and workarounds
- Expertise building and executing email campaigns within email platforms
- Strong enthusiasm, passion and creativity for both email marketing and overall digital strategy
- Ability to handle multiple tasks in a fast-paced work environment
- An extremely high attention to detail while working quickly and efficiently
- Experience with campaign reporting and strategic planning
- Proven e-commerce track record you prefer to test, segment, and personalize rather than batch-and-blast.


#IND123
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Submit resume (and samples if applicable) to: Lauren.Madden@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.