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Marketing Manager - Other Areas

Starts Interviewing Now!
Duration Open ended
Status Full Time
Rate Up to $100,000k + Benefits & Bonus
Our food packaging client seeks a full-time Marketing Manager to assist their team in Fresno!

The Marketing Manager will be responsible for the following:
- Work closely with COO to develop comprehensive annual marketing plan, campaigns, and budget; manage approved marketing budget.
- Define scope for and manage agencies, creative briefs and media plans.
- Ensure marketing plans are developed + executed for multiple consumer promotions including in-store tactics and promotional packaging.
- Develop marketing measurements & KPIs to improve effectiveness of marketing investments.
- Serve as a thought leader and stay on top of marketing trends.
- Track all marketing budgets and compile monthly reports for marketing and sales to send to HQ.
- Oversee the design of marketing materials, labels and branding to ensure consistency with brand direction and standards.
- Manage client's online presence via digital channels such as website, social media profiles and eCommerce store.
- Train and develop 3 jr. level employees including Assistant Marketing Manager, Social Media Coordinator, and Graphic Designer.

The ideal Marketing Manager should possess the following:
- 5+ years' consumer package goods industry experience with at least 2 years analytical experience and at least 5 years in product /market business management.
- Experience working for a global company a plus.
- Capable of working with category management best practices and consumer insights.
- Strong presentation skills + planning/relationship building and follow- through.
- Excellent interpersonal and communication skills (written and verbal) are required.
- Excellent leadership ability with demonstrated skills motivating and recognizing others.
- Bonus if you are bilingual in English/Spanish!

Submit resume (and samples if applicable) to: cc216@jobalert.creativecircle.com