Analyst - WFH during Covid-19

Starts June 2021
Duration Full Time
Status Full Time
Rate DOE
Our agency client is seeking an Analyst to function as an expert in marketing performance and data integrity.

This is a full time opportunity, work will be remote for the time being, but you must be able to go into the NYC office when safe to do so.

Analyst Responsibilities:
- Establish and execute media measurement campaigns across digital media campaigns (programmatic and direct buys), paid search campaigns, and traditional media campaigns
- Work closely with Ad Ops team to ensure proper technical measurement is in place (conversion pixels, web analytics coding)
- Report on creative A/B testing, with an emphasis on confirming statistical significance
- Monitor and analyze campaign performance through regularly scheduled client dashboards along with ad hoc client requests
- Support integrated media teams through optimization discovery and data-based planning and insight
- Develop intelligent and compelling client presentations, ranging from campaign wrap-up reports to POVs on emerging technologies in the analytics and business intelligence space

Analyst Requirements:
- 1+ years of experience at an ad agency or digital media partner
- Determination in finding innovative measurement solutions to observe consumer behavior
- Strong understanding of online measurement and tracking
- Ability to collect, analyze, cleanse and combine data from multiple sources into a cohesive set
- The skill to transform complex and abstract themes into easily digestible presentations for both internal and client use
- Experience with DoubleClick Campaign Manager, Google Analytics, Microsoft Excel
- A general understanding of the Ad Tech landscape (DSPs, DMPs, CMPs, and Data Privacy Laws like CCPA, IDFA, or GDPR)
- Knowledge of Dashboarding tools like Datorama, Tableau, Google Data Studio, Power BI or Looker

JUN. 2021

Submit resume (and samples if applicable) to: cc187@jobalert.creativecircle.com


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