Brand Marketing Strategist - Connecticut

Starts April - September 2021
Duration 5 months
Status Freelance
Rate DOE
Our client, a large household name in the telecommunications space is seeking a Brand Strategist to assist their Brand Strategy & Planning Team!

The ideal Brand Strategist will:
- Support both the interna' and external l launch of this companies updated brand identity
- For internal: Work on employee engagement plans, writing internal communications, developing launch ideas and managing announcement logistics
- Support the external go to market strategy of the campaign such as - working with external agency to develop key creative assets and working across content, digital and sales teams to activate the campaign across channels.
- Partnering with the brand and research team to understand audience needs from qualitative and quantitative data.

The ideal Brand Strategist must have:
- Prior experience (7+ years) in brand marketing strategy, planning and/or insights roles
- MUST have strong B2B experience!
Telecommunications or Technology experience is a plus.
- Understands B2B research methodologies, including in-depth client and prospect interviews, focus groups etc
- Passion for developing brand strategy & can manage vendor resources (creative agency)
- Be a team player, can flesh out strategy that's already been worked on, assisting with brand positioning/messaging and be great at taking direction!

Submit resume (and samples if applicable) to:

For Creative Circle to represent candidates for freelance opportunities, applicants must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.