Position Email Marketing Specialist
Location New Jersey - Central
Starts Interviewing Immediately
Duration Onsite Fulltime
Status Full Time
Rate DOE
Our client, a not-for-profit engineering organization, is seeking a Full Time onsite Email Marketing Specialist, to support their email marketing campaigns. This specialist role requires a blend of technical acumen and creativity to work towards B2B and B2C project goals.

The Email Marketing Specialist will:
• Be responsible for day-to-day email marketing projects including, journey campaigns, event support. campaign setup, deployment and reporting
• Run quality assurance checks for accuracy of all email campaigns
• Troubleshoot email issues including templates, API and list segmentation
• Coordinate multivariate and A/B testing to improve email performance and establish most effective templates, subject lines, calls-to-action, etc.
• Manage centralized email calendar based on business timing, effective campaign timing, business rules
• Assist with upcoming long-term projects including updates of new CRM, marketing automation and business intelligence
• Provide ongoing support to colleagues across the organization

The Email Marketing Specialist must have:
• Bachelor’s Degree in Marketing or relevant field
• 3+ years of experience in an Email Marketing capacity, specifically in campaign setup and email deployment
• Understanding of inbound marketing and customer journey mapping
• Proficiency with marketing automation platforms, Marketo & HubSpot preferred, CRM systems and content management systems
• Knowledge of email best practices, KPI's, spam complaints, CAN-SPAM and GDPR compliance
• Experience in A/B and multivariate testing
• Understanding of integrated marketing verticals & how they pertain to email
• Prior experience in data analysis, presentation, reporting and tracking tools
• Excellent project management, communication and writing skills

This role is a full time onsite opportunity, in Central New Jersey.

* Note: This is a summary of the role. If interviewing, please ask us for the client's full job description. *

JUL. 2019

Submit resume (and samples if applicable) to: cc272@jobalert.creativecircle.com