Direct Response Copywriter - Other Areas

Starts April 2021, Interviewing Now!
Duration Full Time
Status Full Time
Rate Up to $70,000/salary
Our home loan client has a need for a full-time Direct Response Copywriter to join their team. Need to be local to Columbia or willing to relocate. Customized relocation package provided.

The Direct Response Copywriter will be writing copy to generate and convert leads at all various stages of the marketing funnel. Deliverables are primarily email marketing, direct mail marketing and website CTAs. Working cross-functionally with the Direct Marketing, Marketing Insights and Creative teams.

- B2C lead generation writing samples across multi-channels
- Ability to set priorities, meet deadlines and work independently and with in-house cross functional teams
- Financial services or real estate industry experience a plus
- Marketo experience is a plus

- Writing copy for email, direct mail campaigns and website CTAs (call to action)
- Along with the Direct Marketing and Marketing Insights teams, evaluating the success of the copy via A/B conversion tests and monitoring performance and trends for content assets and overarching campaigns
- Identifying new email and direct mail opportunities and approaches across our customer segments; previous customers, stalled leads, new prospects.

Submit resume (and samples if applicable) to:

For Creative Circle to represent candidates for freelance opportunities, applicants must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.