Digital Marketing Analyst (Paid Social + Affiliate) - WFH during Covid-19

Starts September
Duration Full-Time
Status Full-Time
Rate DOE
Fashion eCommerce client is seeking a Digital Marketing Analyst for a full time opportunity.

You will be responsible for managing the development and execution of the paid social and affiliate strategy including establishing best practices, launching and optimizing campaigns, driving traffic and sales, and implementing a holistic strategy.

This position will execute on all paid social channels as well as affiliate deliverables including strategic planning, competitive analysis, platform/tools, launch, management and optimization of campaigns and reporting.

Key Requirements/Responsibilities:
- 4+ years digital marketing or paid social and affiliate experience in social
- Experience in campaign management, optimization, and analysis in an eCommerce setting
- Execute the day to day management of paid social and affiliate programs
- Conduct and review paid social campaigns and affiliate accounts
- Implement and manage tools and platforms critical to optimizing and driving performance
- Management of 3rd party tools (Google Analytics, Facebook Business Manager, Pinterest Ads Manager, Sidecar, CJ, PepperJam)
- Develop Paid Social Media Campaigns on Facebook, Instagram, Twitter, Pinterest, Snapchat and Tik Tok
- Campaign optimization, revise copy based on top performing variations, run a/b tests and campaigns mapping for all keywords to ads
- Daily monitoring of account and campaign performance, troubleshooting issues and identifying new opportunities
- Weekly analysis tracking campaign performance
- Experience with local campaigns – geographic targeting, and in-store attribution, and identifying key local affiliates to help develop geo-targeted content
- Proficiency in Google Analytics, Search Console, Facebook Reporting and PepperJam
- Advanced knowledge in Excel and PowerPoint required
- Able to work with various internal teams and 3rd party vendors in a fast paced/deadline driven environment

Reply with your resume detailing this exact experience to be considered for this Digital Marketing Analyst opportunity.

Submit resume (and samples if applicable) to:

About Creative Circle
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