Email Marketing Manager with Development skills - Fully Remote/Off-site

Starts As soon as identified
Duration 2-3 Months
Status Freelance
Rate 30-40/HR DOE
Fast fashion client is seeking an Email Marketing Manager with Salesforce Marketing Cloud experience to work with their team on a freelance basis for a 2-3 month assignment.

Email Marketing Manager Duties:
- Execute email marketing strategies including: the development of marketing and transactional emails, maintaining email marketing calendar, developing creative briefs, determining testing strategies and measuring results to drive sales and customer acquisition/retention
- Create triggers, automations, and journeys within Salesforce Marketing Cloud
- Partner with customer strategy and loyalty teams to determine segmentation and develop reporting based on program and campaign needs
- Proactively partner with merchants, graphic designers, website team, brand marketing, IT, customer service and store operations to drive program efficiency
- Work with email, SMS, and push vendors
- Communicate performance metrics - weekly, monthly and quarterly

- 5+ years email marketing experience in the mid to large retail space
- Expertise in HTML, CSS, Ampscript, responsive design, SQL
- Proficiency in Microsoft Excel (pivot tables, vlookup, macros)
- Strong ability to QA and troubleshoot code
- Experience with SMS and Push marketing is a plus
- Advanced experience with ExactTarget/Salesforce and Return Path strongly preferred
Experience with Redpoint, Liveclicker or Movable Ink, SmarterHQ, Bluecore, or similar vendor - all are a plus
- Ability to multi-task; work both independently and in a team structure
- Comfortable in a fast-paced, dynamic environment

Apply now with the top 3 reason why you are a fit for this role!


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