Senior Marketing Manager (Direct Mail + Email)

Location Irving, TX (Hybrid)
Starts Within a Couple Weeks
Duration Full-Time
Status Full-Time
Rate Up to $110,000 / year
Our financial services client has an immediate need for a Senior Marketing Manager with direct mail and email experience. This full-time role requires partial onsite at the client's Irving office.

The Senior Marketing Manager will lead strategy and execution of the organization's customer acquisition and retention marketing campaigns using direct mail, and email, as well as other digital channels.

Senior Marketing Manager Responsibilities:
- Work with various internal teams to develop and execute complex direct mail and customer acquisition email campaigns
- Manage the calendar of all direct mail and digital campaigns
- Collaborate with the creative team to develop content for campaigns
- Proof and edit all creative collateral related to campaigns
- Coordinate with multiple third-party partners including letter shops, printers, agencies and external data providers on a daily basis
- Develop strategic communication plans and comprehensive project management timelines for all campaigns
- Identify room for improvement in customer experience to drive overall performance
- Analyze and report on campaign results and then suggest and execute improvements

Senior Marketing Manager Requirements:
- Bachelor's degree in marketing or a related field
- 5+ years of experience in leading customer acquisition, specifically in direct mail and email
- Previous experience in financial services is a bonus
- Experience with managing USPS postage: CAPS, EPS, Permits, Mailer IDs
- Proficiency in Google Analytics required, experience in Heap Analytics a plus
- Experience using Excel to forecast and analyze campaign metrics

Submit resume (and samples if applicable) to: austin.callaway@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.