Email Marketing Manager - WFH during Covid-19

Starts July 2021
Duration Full-Time
Status Full-Time
Rate up to $115k/year
Our SaaS client is looking for an Email Marketing Manager to join their digital marketing team. This position starts in July and will begin in a remote environment with the possibility of an on-site return in the future.

- 4+ years managing corporate email marketing
- Pardot + Salesforce integrations preferred but applicable email automation experience will suffice
- Self-starter with an ability to learn new markets and solve problems independently
- Ability to innovate and use analytics/testing to develop best-practices.

What you will do:
- Development of email campaign strategy and segmentation
- Day-to-day management of email campaigns in Pardot, including development of email templates, building/scheduling campaigns and associated assets
- Own the marketing department’s email calendar in partnership with content marketing, product marketing, and the creative team
- Manage and grow the email contact database by implementing segmentation strategies to improve lead generation through persona-based and targeted marketing strategies
- Continuously improve the email production process and results by designing and launching A/B tests to improve performance, collect insights, and share best practices across teams
- Analyze campaign performance to suggest improvements and provide reporting for senior leadership

Submit resume (and samples if applicable) to:

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