B2B Content Marketing Specialist - Fully Remote/Off-site

Starts Within a Couple Weeks
Duration Full-Time
Status Full Time
Rate DOE
Our client in the tech industry is looking for a Content Marketing Specialist to join their team on a full-time basis!

Content Marketing Specialist Responsibilities:
• Establish and maintain buyer personas + corresponding brand messaging across multiple verticals
• Develop content to support all phases of the customer journey and ignite demand
• Create content for, including but not limited to, blogs, social media, earned media, case studies, sales enablement, digital ads, video and presentations
• Optimize content appropriately based off keyword research and SEO best practices
• Develop unique + creative angles to build out content pillars and campaign messaging through a combination of stakeholder and customer interviews, and third-party research
• Monitor, track and report on content metrics for continuous improvement
• Own the editorial calendar
• Own LinkedIn organic channel

Content Marketing Specialist Requirements:
• 3+ years experience in B2B SaaS content marketing
• Previous experience in content marketing and inbound marketing concepts, including buyer persona's, buyer’s journey, campaign development and SEO
• Excellent communication, copywriting and editing skills, the ability to write tailored to different audiences and goals
• Experience in HubSpot a must
• Ability to explain how your work drives business and impacts the bottom line
• Strong project management skills with an ability to problem solve; Naturally curious, investigative, and expert experimenter
• Aptitude and desire to work in a fast-paced environment
• Bachelor’s degree required

Submit resume (and samples if applicable) to: cc220@jobalert.creativecircle.com

For Creative Circle to represent candidates for freelance opportunities, applicants must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.