Media Buyer (TikTok)

Location San Diego, CA (Fully remote)
Starts Within a Couple Weeks
Duration Full-Time
Status Full-Time
Rate DOE
Our client, a startup apparel company, is looking for a Media Buyer who will specialize in TikTok to join their team full-time.

As the TikTok Media Buyer you will:
- Manage the strategy and execution of paid media buying campaigns on TikTok
- Act as the resident expert on all things TikTok
- Actively drive paid media strategy to maximize sales and optimize campaign efficiency
- Launch, manage, and optimize paid social buying campaigns to drive eCommerce sales and efficient customer acquisition
- Drive growth of TikTok channel to reach ~$1M+ in monthly budget
- Currently manage $5k+/day in spend, expected to rapidly increase
- Perform A/B testing and create weekly performance reports
- Understand ad accounts performance, spend pacing
- Work with the marketing team to ideate creative concepts for TikTok ads
- Work alongside internal and external creative partners and influencer team to ensure competitive and unique creative needed to thrive on TikTok
- Stay up to date with digital marketing and TikTok specific trends and best practices

As the TikTok Media Buyer you need:
- BA degree or relevant experience
- 3+ years' experience in Digital Marketing and Media Buying - 1+ year of experience executing paid media buying for TikTok ideally in a DTC environment
- To know what makes a good TikTok video and constantly keep up with trending sounds, transitions, formats, communities, and shopping experiences
- Data-driven mindset, consistently explaining performance data and determine individual and group efforts for improvement
- Strong understanding of how organic and paid media work together within the TikTok platform to inform purchases
- Proven ability to plan, develop, execute, and optimize paid advertising campaigns for eCommerce
- Expert knowledge of TikTok Ads Manager, Facebook Ads, or Google Analytics
- Experience collaborating, proactively communicating, and working cross-functionally with creative, marketing, and other teams


#IND123
#LI-LM2

Submit resume (and samples if applicable) to: Lauren.Madden@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.