Paid Digital Acquisition Manager

Location New York, NY (Hybrid)
Starts ASAP in early 2022, actively interviewing
Duration Full-Time
Status Full-Time with benefits and bonus
Rate $95K+ with yearly bonus
Our client, a digital senior care company, is looking to hire a full-time, data driven Paid Digital Acquisition Manager who has high level paid search experience and is a campaign strategy expert.

The ideal Paid Digital Acquisition Manager has 4+ years of hands-on experience managing digital acquisition campaigns in platforms such as Google Ads, Microsoft Advertising, Facebook, and others. The ability to connect the dots between tech, creative and brand is key.

Experience with multimillion dollar budgets is required (theyre working with over $40 million).

The Paid Digital Acquisition Manager will play a key role in the execution and evolution of digital marketing campaigns, alongside the companys agency partner.

Paid Digital Acquisition Manager Responsibilities
Optimize SEM account performance through ongoing effort of keyword expansion, ad copy testing, campaign structure improvement, and bid management
Evaluate paid acquisition landing page performance, making recommendations for content improvement to increase quality scores and conversions rate
Develop and employ successful bidding strategies and effective keyword management to hit target acquisition goals and efficiency metrics
Implement paid marketing techniques, providing enhancement and optimization recommendations and proactively identifying campaign execution issues
Analyze audience and placement data to find new opportunities and target or exclude high/low efficiency groupings
Lead the communication between agencies and internal team members to simplify tasks and streamline processes

Paid Digital Acquisition Manager Qualifications
4+ years of experience in digital marketing, media agency or other similar roles
Bachelors degree required
Ability to learn new industries and business types quickly and can apply this knowledge to internet marketing initiatives and achieve channel goals
Knowledge of digital acquisition channels, performance drivers and platforms (such as Google Ads, Microsoft Advertising, Facebook)
Passionate about the numbers, with a keen eye for detail, and proven data interpretation capability
Outstanding analytical skills to report on paid marketing tests and iterate and adapt for future marketing opportunities
Experience working with external agencies and communicating cross-functionally across organizations

Their office is currently closed but this will never be a fully remote role long-term so candidates must be willing to eventually be hybrid, onsite at the NYC office 2-3 days a week and then remote the other days.

Please note this is a summary of our client's full Paid Digital Acquisition Manager job description so if you're selected for an interview please review the full copy from us including the responsibilities so that you can prepare!

The client is requiring all onsite workers to be fully vaccinated.

Submit resume (and samples if applicable) to: Steve.Pagnozzi@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.