Marketing Analyst- Freelance

Location New York, NY (Temporarily remote)
Starts As soon as identified + 2 weeks onboarding
Duration 40 hours/ week, ~ 1 year
Status Freelance
Rate DOE
Our client, a worldwide media and entertainment company, is seeking a Marketing Analyst to join their team for ~ 40 hours per week until end of October 2022.

This role is remote to start, returning to office about 3-days / week in January 2022. A workstation will be provided. Typos in resumes will be automatically rejected.

All candidates MUST:
- Be proficient in Excel
- Know how to proofread and be OK doing it
- Be good at pulling a story from data
- Understand the marketing and advertising landscape

Marketing Analyst Responsibilities:
- Assist in the measurement of multiple high profile campaigns
- Support measurement of key sales priorities including prime pods, commercial innovations and other reduced ad load initiatives.
- Interact with internal clients, advertisers, agencies and vendors to assist in the development and execution of research plans that evaluate overall advertising effectiveness, as well as the impact and benefits of specific campaign elements and media platforms.
- Play an integral role in the standardization of reporting templates, plus assist in the development of companywide research norms, best practices and case studies.
- Engage with outside vendors to ensure campaign elements are measured, project milestones are adhered to, and results are delivered within deadlines
- Pull data from syndicated research tools and data files from vendors to gather insights about campaign performance
- Create advertiser campaign recap reports that communicate insights in visually compelling formats
- Input campaign results into normative database
- Work with senior Research management in evaluating new research tools and other data sources/vendors to understand capabilities and potential benefits to campaign measurement
- Support VP and Directors of Ad Impact, plus work with stakeholders across the organization

Marketing Analyst Requirements:
- 3+ years in media research with a broadcast or cable network, digital entertainment company, advertising agency, media research provider or data analytics firm
- Experience with syndicated media research tools with a focus on cross platform measurement, including Nielsen systems, comScore, EDO, Phoenix TV and Digital Brand Effect, ListenFirst, and YouGov
- Knowledge of qualitative and quantitative research methods that support internal objectives, including writing surveys, managing survey fielding, analyzing banners & crosstabs
- Ability to distill data from a variety of sources into clear and actionable data-driven narratives, insights and recommendations
- Detail-oriented, have strong knowledge of Excel and PowerPoint, have a passion for media and marketing, as well as an interest in cross-platform research (TV, Digital and Social).
- Must be well versed in MS Office (formatting, creating charts/graphs, pivot tables and formulas); data processing and experience with data visualization tools (DOMO and Tableau) a plus
- Four-year degree (B.A., B.S.) from an accredited college or university, preferably in Marketing, Communications, Psychology, Media, Math, Statistics, Marketing Analytics or related field, ideally

Eligibility Requirements:
- Must be willing to work in New York, NY
- Must be willing to submit to a background investigation
- Must be willing to take an assessment test

Submit resume (and samples if applicable) to:

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.