Marketing Analyst (Adobe Analytics)

Location Rochester , MN (Fully remote)
Starts Late April 2024
Duration Through 12/31/24
Status Freelance
Hourly Rate $38 - $45 / Hr
Our healthcare client is looking for a Marketing Campaign Analyst with a focus in Adobe Analytics & Customer Journey Analytics. Candidates without Adobe Analytics experience will not be considered.

This role is:
- 40 hours/week
- Through 12/31/24 with potential to extend
- Fully Remote (must be US based)

The ideal candidate:
- Big brand or agency experience in another role - required!
- Experience with Adobe Customer Journey Analytics - required!
- Minimum of 3 years' experience in marketing campaign management / analytics
- Experience analyzing large data sets that may include structured or unstructured data
- Experience using digital experience platform technologies, including customer data platforms, CRM, marketing automation, journey orchestration, and other digital marketing tools (i.e. Adobe, Oracle, Salesforce, Tealium, and/or Redpoint)
- Advanced Excel Skills
- Proven ability to use reporting tools to convert data into meaningful analyses and insights.

Plusses:
- Knowledge of SQL and Python, as well as Tableau, Denodo and/or Power BI
- Experience in the use of next best action, customer lifetime value or churn prediction models.

Primary Responsibilities:
- Supports the development, execution, measurement and refinement of multi-channel marketing campaigns
- Partner with other Marketing Campaign Analysts, Data Scientists, Marketing Specialists, Marketing Managers, and third party vendors to develop the requirements for marketing campaigns, create targeted segments and models, identify key metrics used to evaluate performance of campaigns, and identify opportunities that will optimize marketing campaigns.
- Maintain their marketing calendar. This includes designing, coordinating and scheduling campaigns.
- Provide reports on campaign performance, including mid-campaign adjustments and refinements, and reports on ROI
- Assist with the adoption of new campaign technologies within their digital experience platform.

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Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Submit resume (and samples if applicable) to: Sasha.Walker@jobalert.creativecircle.com

Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.