VP of Marketing Strategy

Location Chanhassen, MN (Fully remote)
Starts As soon as the right candidate is found
Duration Full-Time
Status Full-Time
Rate $185-$240K, depending on experience and skillset.
Our client is looking for a VP of Marketing Strategy in a direct-hire position.

About the role:
- Direct-hire
- Fully remote/can be anywhere in the US
- Approx. 30% travel for sales meetings, pitch meetings

We are looking for you!
- 15+ years' experience in marketing
- Expertise in direct mail campaigns (direct mail, not catalogs) - REQUIRED
- Experience in an agency or marketing setting where there was a focus on direct mail and other direct response marketing campaigns
- Strong understanding of the appropriate use of direct mail to social media, paid search, display
- Proficiency in analytical tools for direct marketing campaigns, including segmentation and modeling, and back-end response analysis
- Experience creating multi-variate test and control approach to measure the impact of strategic changes and drive strategies
- Not afraid of leading new business presentations and pitches

What you will do:
- Provide your industry thought leadership and recommendations that will optimize their clients' campaigns
- Work with sales team to acquire new business as well as grow existing accounts using your extensive direct marketing experience
- Provide high-level direction to your in-house agency team
- Leverage insights across market, customer, and competitive to create actionable customer strategies for their clients' campaigns
- Manage agency contract process between sales, clients, and management
- Create Strategy Briefs for the execution team
- Create and manage deployment of marketing strategies across the internal team
- Create marketing plans and budgets (both short and long term)

Submit resume (and samples if applicable) to: Andrew.Shores@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.