Our fast growing start up client has an immediate need for a Content Marketing Director, Owned Media to lead their owned media channels: Blog, Websites, SEO, Email Marketing, and Social Media Marketing, with a laser focus on driving revenue through scalable content strategies.

This pivotal role requires a blend of creativity, analytical prowess, and a proven track record in developing and executing multichannel, enterprise 7-figure content strategies that significantly contribute to business growth in terms of leads and revenue, not just engagement. You'll spearhead owned content efforts, ensure they align with sales objectives, and build and manage a dynamic team dedicated to converting content into revenue.

Responsibilities:
- Craft and implement a content marketing strategy that directly supports enterprise business growth objectives, with a clear focus on revenue generation and lead conversion.
- Lead the creation, publication, and distribution of engaging, high-quality content across blog, website, and social media platforms, designed to convert readers into leads and customers.
- Enhance organic visibility and ranking with an SEO strategy explicitly geared towards attracting high-intent visitors.
- Conceptualize and execute email marketing campaigns with a sharp focus on driving sales and monitoring performance to optimize for maximum conversion.
- Direct social selling strategies that do more than engage convert followers into leads and sales, aligning with broader business goals.
- Work closely with sales, product, and customer service teams to ensure content strategies directly support sales targets and customer retention.
- Build, manage, and mentor a small but powerful team of content creation specialists, editors, and marketing specialists, focusing on achieving sales and revenue goals through content.
- Leverage data from sources such as Google Analytics 4 to drive strategy, focusing on metrics that matter: conversion rates, lead generation, and ROI.

Requirements:
- 7+ years of experience in content marketing strategy, including recent experience as a Director+, with a demonstrable track record of using content to drive revenue, leads, and customer acquisition.
- Significant and recent professional industry experience in B2C or B2B SaaS, BizOps, and/or Direct Marketing.
- Experience managing and growing multiple 6 to 7-figure owned media marketing funnels.
- Demonstrated simultaneous ownership of multiple enterprise-level owned media channels, including Blog, Email, SEO, and Organic Social Media.
- Significant track record of engaging customers at scale using intent-driven SEO strategies.
- Strong strategic and analytical skills, focusing on metrics demonstrating content's impact on sales and business growth.
- Experience building and managing a team of content specialists who are also clearly focused on revenue generation and business objectives.
- Proficient in using Google Analytics 4, as well as other content analytics and performance measurement tools, to optimize for sales and conversions.
- Exceptional communication skills and experience working closely with sales and marketing teams to achieve business targets.

This is a 100% remote, full-time opportunity.

#LI-MAL #IND123 #15131



Our client offers medical, dental, vision, and basic life insurance. Employees can enroll in the companys 401k plan, as well as a deferred compensation plan. Employees will also receive eight hours of vacation leave every month and twelve paid holidays throughout the calendar year, and will be able to purchase company stock, are eligible for annual bonuses, and can participate in profit sharing.

Submit resume (and samples if applicable) to: Mallory.Orr@jobalert.creativecircle.com

Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.