VP, Marketing - WFH Flexible

Starts November
Duration Full-Time
Status Full-Time
Rate Starting at $160k annually + 25-35% bonus, rising commensurate with rexperience
Our client, a financial services organization headquartered in Indianapolis, is looking for a VP, Marketing to join their team full-time!

This role will report to the Baltimore, MD or North Bergen, NJ office 2-3 days per week.

VP, Marketing Responsibilities:
· Bring integrated offers to market, working across marketing to collaborate on national, seasonal or regional promotional offers including marketing plans, test strategies, establish goals and KPIS, ensure offer consistency across channels/journey; lead field training/enablement, operationalize all offer tracking, reporting and fulfillment
· Partner with product strategy and insights to identify new opportunities to serve unmet needs with customer value-add features that will aid financial wellness, drive engagement, improve satisfaction and NPS and expand relationship
· Own all feature 3rd party relationships
·Partner with marketing to establish goals, drive adoption and use; work with analytics team, insights and marketing to monitor effectiveness of features/tools in driving engagement and impact to relationship, NPS
·Develop value props, positioning/marketing (partner with brand team) to create consistent, cohesive messaging for go-to-market with customers, branches, centralized, team members
·Partner with technology and digital to develop business cases for resource prioritization and drive new functionality builds; work with user experience teams to ensure journey, technical features and functions are meeting expectations and contributing to a positive customer experience

VP, Marketing Requirements:
- 15+ years of experience in marketing, including experience in promotional marketing and/or new product launch marketing
- Bachelor’s degree in Marketing or a relative discipline
- Demonstrable success in launching and leveraging promotional offers to drive business
- Experience bringing new products/features to market
- Strategic thinker who can understand customer mindset and business complexities and think outside the box to develop innovative new ideas to achieve business goals
- Ability to effectively communicate and present to a variety of audiences and stakeholders at varying levels
- Ability to lead through influence and work effectively both independently and collaboratively within fast-paced, diverse cross-functional teams

The client is requiring COVID-19 vaccination forthis position. If there is a bona fide medical or religious reason why youcannot be vaccinated, you may contact humanresources@creativecircle.com.If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact humanresources@creativecircle.com.

Submit resume (and samples if applicable) to: Matt.Hart@jobalert.creativecircle.com

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

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