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You've put the work into developing your creative brief, outlining your media buying plan, and completing your creative - now…
A media buyer is responsible for the placements and the negotiation of price for all advertisements on radio, television, print…
“Reach! Distribute! Acquire! E-blast! Impressions!” are just some of the words we’ve all seen on briefs, heard in meetings, and…
Your creative brief is the cornerstone of every project. Whatever form it may take, the success of a project depends…
You probably don’t think you’re a writer, but you are. You send emails, you craft memos, and you write reports.…
Often, when we hear about successful people’s career paths, “I had a mentor” is a response to the question of…
The humble phone interview is most job seekers’ first step onto a path that leads to an employment offer. And…
