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Media planners do exactly what it sounds like they do — plan media buys, but what does that really mean?…
Media buyers do precisely what it sounds like they do: buy media space — but here’s what that really means.…
The art, music, and creative industries were some of the most hard-hit by COVID-19. Major festivals and fairs like Coachella,…
In 1920, after over a century of proposals, petitions, and protests, the 19th Amendment was finally ratified, granting women the…
As a copywriter or creative, you may be tasked with creating alt text (or alternative text) for images that appear…
From emails to Facebook, newsletters to Twitter to texts, the quality of our writing often determines that first impression across…
Seven Things to Try When You're Having a Creative Block As creatives, we all have times when a design concept…
