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Account Strategist

Job Details

Position Account Strategist
Location Philadelphia Suburbs
Starts Monday. April 3rd
Duration Ongoing
Status Full Time
Rate up to $70K annually DOE
Our client, an agency located in Blue Bell, is seeking a Digital Marketing Specialist to join their team. This person will specialize in Lead Generation strategy and execution.

RESPONSIBILITIES:
- Attract site traffic, converting that traffic into new leads for the business
- Plan, deploy and optimize email marketing campaigns and marketing automation programs
- Manage content/editorial calendar that attracts a qualified audience (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).
- Track KPIs per campaign, response rates, conversion rates and recommend actions for improvement.

REQUIREMENTS:
- 5+ years of digital marketing experience
- Must have a successful track record of creating and implementing email marketing campaigns, lead nurturing programs, and demand generation campaigns that deliver measurable results.
- Knowledge of CRM platforms (Salesforce) and email marketing platforms (MailChimp, CheetahMail, ExactTarget, etc.)
- Understanding of A/B testing, segmentation analysis, KPI tracking, ROI analysis.

Submit resume (and samples if applicable) to: Philly25@jobalert.creativecircle.com

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Creative Circle is an equal opportunity employer and considers all applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or gender expression, national origin, ancestry, age, disability, medical condition, genetic information, marital status, protected veteran status, or other bases protected by applicable law. Creative Circle complies with applicable state and local laws governing non-discrimination in employment in ever location in which we do business. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.

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