The Creative Edge

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What Do You Hate About Applying for Jobs? – 8 People Respond.
06.02.2023 1 minute read

What Do You Hate About Applying for Jobs? – 8 People Respond.

This one's for the job seekers! The ones who are applying, the ones who are interviewing, and the ones who…

Hey! Are People Even Reading Cover Letters Anymore? – 6 People Respond
05.23.2023 1 minute read

Hey! Are People Even Reading Cover Letters Anymore? – 6 People Respond

Is the cover letter dead? Yes, no, maybe so! From hiring managers and HR professionals to candidates, we called for…

Looking for a Job? Consider Adding Chat GPT and other Generative AI Tools to your Skill Set
05.17.2023 4 minute read

Looking for a Job? Consider Adding Chat GPT and other Generative AI Tools to your Skill Set

The 2023 job market has been a bit of a rollercoaster ride, see-sawing up and down—so it makes sense if…

8 Things Our Audience Want You to Know About Creative Briefs!
05.03.2023 1 minute read

8 Things Our Audience Want You to Know About Creative Briefs!

Creative briefs are the foundation of any good partnership. We've all seen briefs that are less than helpful, from vague…

9 Job Description Red Flags Our Audience Wants You to Know About!
04.17.2023 1 minute read

9 Job Description Red Flags Our Audience Wants You to Know About!

Job ads can be just as telling as interviews. From tone to language, job ads can help you understand what…

How to Write a Good Creative Brief
04.17.2023 8 minute read

How to Write a Good Creative Brief

The creative brief is the holy grail of all sacred ad documents—it's the foundation of any successful creative campaign, outlining…

AI and Advertising: How Should Agencies Balance Smart Tech and Human Talent?
04.14.2023 10 minute read

AI and Advertising: How Should Agencies Balance Smart Tech and Human Talent?

The buzz around ChatGPT (Generative Pre-trained Transformer) took flight on February 7, 2023, when OpenAI — an artificial intelligence research…