MarTech

Consumer Packaged Goods, Retail

  • Consulting & Agency Services
  • Metadata schema architecture, DAM guidelines, asset migration, and stakeholder training.
  • We successfully transformed their extensive digital asset library, streamlining future project workflows. This solution not only got the brand back on track but also propelled them ahead of schedule for delivery to the greater organization.

Digital Asset Management Migration

This iconic retail brand had recently selected Bynder as their Global DAM. ​With the internal team being over-stretched, the migration was delayed, causing crucial deadlines to be missed. Additionally, the team needed to focus on executing new projects. Due to these factors, they sought alternative solutions.

Problem

Internal bottlenecks and an overextended internal team led to missing crucial POS/POP deadlines.

They needed a reliable partner to handle a high-volume of production work, allowing their team to focus on Tier 1 work.

Solution

Implemented a powerhouse production studio that efficiently managed the backlog and continues to handle ongoing workload.

Result

Our team has:

  • Implemented a workflow system.
  • Organized and streamlined the DAM.
  • Improved turnaround times, ultimately putting the brand ahead of schedule.
  • Become an “indispensable partner and non-negotiable part of their budget”.