MarTech

Healthcare

  • Consulting & Agency Services
  • Streamlined implementation, identifying redundancies, enhancing capabilities, re-imagining Workfront implementation, revising project creation process, improving data aggregation, implementing time tracking, and recommending metadata solutions.
  • Our solution streamlined operations, enhanced platform capabilities, and achieved new business objectives efficiently.

 

Transforming Non-Profit Hospital Management with MarTech Upgrades

Our goal was to leverage our consulting expertise to partner with our client, a non-profit hospital, and use collected data to conduct a thorough opportunity and gap analysis.

Problem

MarTech platforms should simplify, not complicate.

Our goal was to leverage our consulting expertise to partner with our client, a non-profit hospital, and use collected data to conduct a thorough opportunity and gap analysis.

In partnership with key stakeholders, we:

  • Streamlined Implementation: Updated a 4-year-old system to meet new business objectives.
  • Identified Redundancies: Found and addressed inefficiencies in current processes.
  • Enhanced Capabilities: Improved platform functionalities and reporting.

Solution

MVP Features Included:

  • Re-imagined Workfront Implementation: Modernized the existing setup.
  • Revised Project Creation Process: Made project initiation more efficient.
  • Improved Data Aggregation: Enhanced data collection and efficiency.
  • Implemented Time Tracking: Added capabilities to manage costs and streamline payroll.
  • Recommended Meta-Data Solutions: Improved Digital Asset Management (DAM) usage and performance.

Result

Implementation Activities & Deliverables:

  • Stakeholder Interviews: Identified pain points and goals.
  • Data-Driven Reports: Highlighted redundancies and gaps.
  • Operations Training: Guided the team on Workfront best practices.

Knowledge Transfer Activities & Deliverables:

  • Documentation: Provided system admin and end-user guides.
  • Video Training Sessions: Addressed past roadblocks and developed efficient solutions.

Our solution streamlined operations, enhanced platform capabilities, and achieved new business objectives efficiently.