Account Manager (B2B / Marketing exp) - WFH during Covid-19

Starts as soon as identified, January ideal
Duration 30-40 hours/week to start, 600 / year total.
Status Freelance
Rate DOE
Our agency client in NYC is looking for an Account Manager to join their team offsite.

If you have MarTech experience, specifically in the B2B space with platforms such as Demandbase, 6sense and/or Terminus, ideally in the healthcare or finance industry, this role is for you!

Account Manager Responsibilities:
- Oversee and implement data ingestion of key accounts and contacts into ABM platform
- Create advertising campaigns in ABM platform including targeting, flighting, loading of creative assets
- Assist in onboarding and implementation of ABM platform
- Identify opportunities to improve marketing effectiveness through better audience segmentation and content personalization
- Work with Client and Platform partners to set up campaign dashboards to measure and report on the success of campaigns and optimize approach based on real-time analytics

Account Manager Requirements:
- 1+ years professional experience in MarTech or other relevant position
- Experience working in Demandbase, 6sense and/or Terminus
- Experience with targeting and segmentation to build prospect lists for lead generation
- Experience building, launching, and reporting on campaigns
- Familiarity with the technical sales cycle and how to employ marketing communication strategies to drive leads, adoption and accelerate growth
- Proven track record for articulating a product/service and building rapport with stakeholders
- Ability to pinpoint customer pain points and accurately assess the transactional value for both the company and customer
- Self-motivated, confident, and independent and strong attention to detail
- Problem solver willing to collaborate proactively

Submit resume (and samples if applicable) to: