Position Email Marketing Manager - Marketo - Full Time
Location Manhattan
Starts As soon as identified, Ideally in August
Duration Full Time
Status Full Time
Rate DOE
Our client, a vertically integrated Cannabis company, is looking for an Email Marketing Manager with Marketo to join their team in a Full Time capacity.

If you have working knowledge with Marketo, this role is for you! This is a great opportunity to be a part of a rapidly growing team carving a path in a booming industry.

The Email Marketing Manager with Marketo will be responsible for:
- Setup and deploy email campaigns, newsletters, etc. across multiple brands and products
- Oversee that all automated content is published effectively and efficiently (including proofreading and editing at times)
- Track and report on campaign results and optimize for performance (CTR, open rates, engagement, A/B testing, etc.)
- Create segment-based communication strategies for all products for launches, product updates/ enhancements, promotions/deals
- Work with designers for email and landing page content
- Create, track and share best practices across teams
- Monitor industry trends and share suggestions
- Assure that web information supports/aligns with email communications that follow CSS standards and mobile first approach
- Organize and manage target content for web properties within the CMS platform
- Attending team meetings and provide progress reports
- Managing the workflow of incoming requests and executing projects against tight deadlines

The Email Marketing Manager with Marketo will have the following qualifications:
- Marketo experience including implementation, campaign management and analytics
- Hands on experience integrating Marketing Automation platform with CRM System, preferably SFDC
- General Marketing Automation expertise
- Basic knowledge of HTML/CSS/Javascript
- Experience with Direct To Consumer brands a plus
- Solid understanding of the web development/production cycle
- Strong written and verbal skills to communicate ideas to both creatives and non-creatives
- Thrives in a team environment, contribute ideas and interact with cross-functional teams
- Self-starter, who gets the work done with enthusiasm
- Interest in working in the Cannabis industry

AUG. 2019

Submit resume (and samples if applicable) to: cc204@jobalert.creativecircle.com