Search Marketing Director (Retail) - Nashville

Starts Within a Couple Weeks
Duration Full Time
Status Full Time, On-site (see notes), Salary + Bonus + Relo Package where needed
Rate $125,000 - $140,000 depending on experience (has bonus and relocation package!)
One of our retail (online and in-store) clients in Nashville is looking for a Search Marketing Director! This is an amazing opportunity with a great comp package and great reputation.

A couple main things that you will need to qualify:
1. B2C / Retail experience with a national retailer where you directly handled management and execution for eComm as well as brick and mortar locations / products
2. Hands-on experience managing strategy and execution for PLAs, LIAs, SKUs, and ad / feed experience; this info must listed in your resume with specific details

Important Notes:
- This is an on-site role, and the client is flexible in terms of how that might look if you need to sell a home, etc.
- The position carries a strong comp package with high base salary, bonus, and relocation package, in addition to great benefits
- The position is a Director level, but you might be called upon to do hands-on SEM execution if/when needed
- A couple main things that you will need to qualify (1.) B2C/Retail, (2.) PLA and LIA ad / feed experience

Search Marketing Director Responsibilities:
- You will will lead and manage a team of 3 SEM and SEO professionals focusing heavily on SEM
- Lead strategy and execution for both SEM and SEO (primarily paid search)
- Manage large Paid Media and SEM budgets around $7 million dollars
- Work with Digital Director on B2C / retail digital marketing capabilities and emerging technologies
- Lead and manage digital content creation and execution related to paid search
- Look for other ways to grow consumer market both online and in stores through new digital marketing trends (you will not need to deal with social media)
- Oversee and manage PLAs, LIAs, and feed management

Search Marketing Director Requirements:
- 8+ years of experience in eCommerce & digital marketing
- 5+ years of experience in building + leading digital marketing strategy
- Experience leading a small team
- Expert in Google and online retail tools (PLA's, LIA's, Analytics, etc.)
- Major retail experienced preferred

JUL. 2021

Submit resume (and samples if applicable) to:

About Creative Circle
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