Senior Content Strategist - WFH Flexible

Starts October 2021
Duration Full-Time
Status Full-Time
Rate Salary: up to $90k + Benefits
Our Technology client is looking for a Senior Content Strategist with 7+ years of B2B and B2C experience for a direct hire role starting in October 2021.

The Senior Content Strategist will manage the strategy around cohesive messaging that uses customer journeys and personas to drive results.

Must be highly driven by digital metrics to plan, oversee, and execute initiatives. Needs to be an expert storyteller with a strong background in SEO and content measurement, coupled with a passion for creating engaging experiences.

Career Path to eventually manage a team!

Deliverables to include: communications for print, digital, social and video channels for internal, external and customer-specific. Brand messaging, advertising, web content, SEO, email marketing, blogging, employee/customer communications

Senior Content Strategist Skills + Experience:
- Experience writing on-brand for a variety of communications such as employee communications, customer communications, marketing, and branding (AP Standards)
- Ability to build programs from scratch, including strategy, implementation, and measurement plans
- Develop a solid understanding of the target audience by partnering with the CX, UX, and analytics teams
- Strong skills in content measurement and analytics including, lead generation, lifecycle stages, content tagging, and more
- Ability to analyze content marketing data to identify trends and anticipate customer needs to drive strategic direction
- Conduct and lead content audits and gap analyses to assess how well existing content is performing, what’s missing, and what might be needed
- Provide constructive, creative recommendations and feedback to implement strategy changes and influence decision-making
- Experience in SEO best practices and SEO tools
- Knowledge of content management systems, social media channels, and HubSpot (or similar platform)
- Understanding of financial services environment and requirements related to marketing them
- Minimum of a Bachelor’s degree in Marketing, Communications, Journalism or similar field

OCT. 2021

Submit resume (and samples if applicable) to:

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

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