Digital Marketing Analyst - Fully Remote/Off-site

Starts Week of October 5th
Duration 3+ Months
Status Freelance
Rate Up to $50/hour
Our financial client has a HOT need for a Digital Marketing Analyst with 5 years of experience managing the execution of digital marketing campaigns and managing web analytics starting in October offering 40 hours/week till the end of the year!

The Digital Marketing Analyst will be supporting the marketing department's data, analytics, and reporting needs for a variety of digital channels and campaign needs. Must have expert understanding of digital marketing campaigns, channels and best practices for measuring individual and omni-channel performance and principles of multi-touch attribution.

Digital Marketing Analyst Responsibilities:
- Develop and deliver measurement plans and supporting deliverables to enable teams to measure performance of projects, channels and campaigns
- Perform analysis to transform data into actionable insights and inform decision-making and present findings to project team stakeholders and leaders
- Design, create and deliver project team and management-level reports and visualizations
- Consult on data and tagging requirements and best practices to ensure alignment and consistency with marketing's measurement framework
- Support IT projects related to development of new digital marketing prototypes, including data requirements, design, user acceptance testing, implementation and verification
- Onboard data from marketing tools to support recurring dashboards

Digital Marketing Analyst Requirements:
- Bachelor's degree in a business discipline such as accounting, finance, statistics, economics, data science, analytics, marketing, computer science (or relevant work experience), MBA preferred
- Advanced experience with Excel to blend/transform multiple data sets into interactive reports
- Experience with digital marketing reporting tools – Google Analytics, Google Data Studio, Facebook, LinkedIn, Twitter native reporting capabilities
- Experience with analyzing and delivering marketing campaigns or channels analysis, presenting to internal business receivers and influencing business decisions
- Self-starter with interest and ability to quickly learn new analytics and MarTech platforms and identify creative solutions to connect data across sources
- Ability to deliver results in fast-paced environment with varying scope and deadlines

Submit resume (and samples if applicable) to: