Pardot Marketing Specialist - WFH during Covid-19

Starts Within a Couple Weeks
Duration Ongoing
Status Freelance/ possible Full Time
Rate $110,000 salary for Full time
A Financial Services company is looking for a Pardot Marketing Specialist to join the team either full-time or freelance with the intention of hiring full-time for the right fit.

Pardot Marketing Specialist Responsibilities:
- Own the Marketing Automation of Salesforce within Pardot and Engage.
- Work with business intelligence team on various marketing and Salesforce projects.
- Create automated email campaigns through testing and implementation.
- Monitor and minimize unsubscribe and bounce rates to ensure spam regulation compliance.
- Analyze campaign results to to inform new strategies to improve performance.
- Partner with Marketing team to assist with overall strategy among all marketing functions.
- Work with agency partners to ensure cohesive campaigns across SEM and SEO.
- Assist in managing the website while working with the development consultant.
- Work with design teams on anything needed for campaigns.

Pardot Marketing Specialist Requirements:
- 7+ years of experience, including in a B2C role.
- Proficient in Microsoft Office, Salesforce, Pardot, and Engage Pardot Specialist certification is a plus.
- HTML experience required as well as hands-on experience with email personalization logic.

This is a full-time or freelance to full-time opportunity.

Submit resume (and samples if applicable) to: