Programatic Media Buyer - WFH during Covid-19

Starts Within a Couple Weeks
Duration FULL TIME
Status Full Time
Rate Depending on Experience
Our Agency client located in Madison, WI is seeking a Programmatic Media Buyer to join their team full time! This is an amazing opportunity to join a fun, collaborative team and a growing agency who offers competitive benefits, bonus opportunities, and more!

The position is work from home through Covid 19, then the expectation will be to go into the office. Relocation packages are offered!

The ideal Programatic Media Buyer will be someone who is collaborative by nature and confident in their ability to steward clients media dollars and provide expert oversight and hands on management to drive results with minimal hand holding. The team is looking for someone who has a WE before ME mentality and is ready to hit the ground running!

Programmatic Media Buyer Responsibilities:
• Evaluate audience, inventory and technology partners associated with DSP buys, owning the buying process and platform relationships
• Work with Media Planners on audience opportunities, buy specs, marketplace availability and auction set values
• Negotiate and secure PG and PMP deals across multiple client categories
• Execute and manage digital media campaigns on behalf of clients, including campaign set-up, billing/invoicing and QA
• Own the daily maintenance and optimization of digital media campaigns to successful deliver against established KPIs
• Analyze data regularly and compile cadenced reports with performance insights that drive actionable, strategic campaign shifts
• Educate media planning team on new opportunities, helping navigate clients into new territories with strategic buying ideas

Programmatic Media Planner Requirements:
• 2+ years of programmatic media buying experience
• Proficiency with programmatic buying tools, including DSPs and bid management platforms. DMP specific experience a plus
• Working understanding of third-party ad servers and holistic knowledge of digital tracking
• Strong knowledge of the digital media programmatic marketplace (opportunities, rates, partners) as it relates to display, native, audio, video (CTV, native, pre-roll). Digital OOH a plus
• Understanding of rich media and dynamic creative capabilities and how use of unique assets will impact buy delivery, cost and performance
• Ability to project manage technical requests/issues with Digital Media Operations Specialist (tagging and trafficking contact) and external vendors
• Strong mathematic and analytical skills, with proven track record of leading campaign optimizations and improvements
• Team player approach with desire to collaborate on target-centric goals, including use of strong interpersonal communication

FEB. 2021

Submit resume (and samples if applicable) to:

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