Position Sr. Product Marketing Manager (medical device)
Location Orange County (Central)
Starts Within a Couple Weeks
Duration Fulltime hours, fulltime role
Status Full Time
Rate Salary range: $133,200 up to $199,000 depending on experience level +15% IBP

Our global medical device client seeks a Sr. Product Marketing Manager fulltime in Irvine. Great benefits with a 15% bonus structure!

The global Product Marketing Manager will oversee the commercialization and demand generation for our client's portfolio of software and products. This role must define the product strategy to include target, product positioning, pricing, branding and all global distribution.

The Sr. Product Marketing Manager duties:
- Development of marketing plans that drive the flow of products and differentiate value in the customer’s eyes
- Develop marketing strategy globally for divisions informatics platforms
- Create go to market strategy, segmentation, competitive response, brand + product strategy, customer migration strategy, pricing and licensing models and decisions
- Develop distribution channels, (web, direct, channel partners, etc.)
- Determine content, product promotions, webinars, educational tools, marketing/sales tools for products
- Competitor analysis: review analytics, data to make improvements
- Oversee a team of downstream product managers to execute marketing strategy and track goals + deliverables

The Sr. Marketing Manager requirements:
- Extensive and successful experience in product commercialization and demand generation as well as experience in product launch, new product development, market assessment, customer research, sales tools and messaging of future trends and analysis
- 8+ years marketing
- 4 Year Degree, MBA preferred
- 30% travel for this role


Submit resume (and samples if applicable) to: cc205@jobalert.creativecircle.com