Marketing Automation Specialist

Location Dallas, TX (Hybrid)
Starts May / June
Duration Full-Time
Status Full-Time
Rate Up to $100,000 DOE
Our client in the FinTech space has a great opportunity for a Marketing Automation Specialist! This full-time role is currently a hybrid schedule with typically 2 days in the office in North Dallas and / or Coppell.

This Marketing Automation Specialist will act as subject matter expert for all Marketo campaign matters leveraging their expertise to contribute to marketing automation functions, support the onboarding and implementation of the Marketo Automation Platform in addition to sunsetting the legacy marketing automation platforms.

Marketing Automation Specialist Requirements:
- 3+ years experience
- Bachelors degree
- Strong proficiency in Marketo, certified expert preferred
- Solid experience with Salesforce, Microsoft Office, and Adobe
- Previous experience in banking and finance preferred

Marketing Automation Specialist Responsibilities:
- Develop e-mail marketing program and workflows, including web forms, e-mail, and segment testing
- Execute and deploy strategic functions while continuously evaluating for improvements
- Maintain working relationship with Marketo customer support and implementation partner
- Define KPIs in collaboration with stakeholders to enhance campaign reporting
- Conduct A/B testing to enhance productivity, conversion rates, campaign ROI, and sales growth
- Assist with aligning other internal teams Project management systems in Marketo

Submit resume (and samples if applicable) to:

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.