Digital Marketing Specialist

Location Fort Worth, TX (Hybrid)
Starts January or February 2022
Duration Full-Time
Status Full-Time
Rate Up to $70K/year DOE
Our client, a B2B martech company, located in Fort Worth has an immediate need for a Digital Marketing Specialist. This full-time role requires the candidate to work onsite at the client's Fort Worth office for the first 30 days, before transitioning to a hybrid schedule with remote flexibility.

The Digital Marketing Specialist will own and manage the organization's Website as well as work with an outside agency to oversee their SEM and paid search initiatives. The Digital Marketing Specialist will also coordinate with in-house content creators to optimize the organization's organic search efforts.

Digital Marketing Specialist responsibilities:
- Work to improve online traffic and brand awareness
through website lead tracking and retargeting efforts
- Launch brand awareness campaigns through platforms
such as Google Adwords and LinkedIn
- Provide direction to in-house writers and designers for
the production of SEO-rich content
- Oversee and manage organization's paid search and
SEM efforts that are provided through an external agency
- Build SEO optimized drag-and-drop landing pages with
input from in-house creatives
- Monitor performance of website and digital campaigns
using tools like GoogleAnalytics and SEMRush
- Provide monthly and adhoc reporting of website KPIs
- Stay knowledgeable and up-to-date on digital trends and
platforms

Digital Marketing Specialist requirements:
- 3+ years of previous digital marketing experience
- Previous B2B experience
- Experience implementing and managing organic and paid
search campaigns
- Knowledge about SEO/SEM best practices and tatics
- Proficiency in Wordpress (implementing patch updates
and building simple pages)
- Previous experience using tools such as Google Analytics,
Google AdWords, and SEMRush

Submit resume (and samples if applicable) to: Rose.Frezza@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.