Position Sr. Strategic Planner
Location South Kansas City
Starts Next Month
Duration Full Time
Status Full Time
Rate $70,000-$80,000
Our client, a national advertising agency in Overland Park, is looking for a Sr. Strategic Planner who will be responsible for developing and managing digital strategy for key clients.

This role requires an in depth understanding of digital media, technology, and how trends affect marketing and healthcare industry.

-Works with team to develop brand, digital and channel strategies, briefs, ecosystems and customer journeys
-Directs strategic key components of the clients business and actively engages client
-Leads multiple, simultaneous projects and assignments including delegating as needed
-Survey development, focus groups and consumer interviews for smaller brands
-Takes lead on all annual planning deliverables
-Identifies opportunities for improvement, organic growth and workflow efficiencies of agency
-Works with Directors to identify strengths and weaknesses of direct reports and helps improve their skillsets and responsibilities
-Works with creative team to concept new relevant ideas
-Writes comprehensive multi-channel plans, KPIs to evaluate and optimize
-Partners with SMEs, Creative and Account to build cross-functional team
-Ensures the strategies and behavior insights drive creative output throughout all stages of development
-Solid relationships with SMEs and deep understanding of their roles and contributions
-Demonstrates expert pharmaceutical, assigned brand and audience knowledge
-Works with Strategic Director on all cross-channel strategies, plans and ecosystems
-Balances managing projects and individual assignments
-Starts to develop and actively participate in the development of POVs, channel/tactical plans, patient journeys and digital ecosystems
-Collaborates and encourages leveraging agency departments and expertise

-Bachelor's degree required; marketing, advertising, psychology
-Minimum of 5 years account planning experience, digital, healthcare experience a plus
-Storyteller and persuasive presenter
-Expansive understanding of digital channels

APR. 2018

Submit resume (and samples if applicable) to: kc10@jobalert.creativecircle.com