Marketing Automation Manager (Eloqua) - Fully Remote/Off-site

Starts Interviewing now!
Duration 3-6 month contract, potential full time
Status Freelance/ possible Full-Time
Rate depending on experience
One of our education focused clients in Farmington Hills is looking for a Marketing Automation Specialist to join their team and work in partnership with key stake holders in the Marketing group.

This Marketing Automation Manager will be responsible for ensuring messages are accurately created and delivered to key targets, and that the key targets are scored through the team's email automation program.

We are looking for candidates with marketing automation experience who can hit the ground running. The ideal candidate has created and deployed automated email campaigns, built digital forms, maintained lead scoring matrix's, and tracked programs.

- 3-5 year' of experience in Eloqua (ideally) or commensurate marketing automation system
- 3+ years experience and familiarity with B2B lead scoring systems
- Proven record of strong problem solving, project management, and analytical skills
- Proven ability to work with data and to ensure accuracy
- Detail oriented
- Ability to perform multiple tasks accurately in a high-pressure environment
- Ability to identify and manage small, project-specific details
- Familiarity and/or direct experience working with and recommending lead scoring models

- Create B2B email marketing messages, campaigns, and corresponding digital forms and deploy to customers and prospects
- Create multifaceted email programs
- Develop, manage and execute high quality digital marketing campaigns; create emails, templates, landing pages, and forms within Eloqua
- Keep apprised to best practices, the Publishing industry, and other B2B industries
- Analyze and create database segmentation and distribution lists for campaigns
- Work closely as an integral part of the Marketing Operations team to ensure Marketing programs are the most efficient, response-evoking, revenue generating as possible
- Ensure compliance w/data protection and privacy legislation (CAN-SPAM, GDPR, CASL, CCPA, etc.)

**Computer will be provided
OCT. 2021

Submit resume (and samples if applicable) to:

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