Marketing Communications Manager (Healthcare)

Location Mountain View, CA (Fully remote)
Starts ASAP (can start this year if possible, otherwise Jan 2022)
Duration Full-Time
Status Full-Time
Rate $120,000-150,000 DOE
Our healthcare client is looking for a remote Marketing Communications Manager to join their team full time.

The ideal candidate has experience working with a healthcare audience - preferably, doctors.

As the Marketing Communications Manager, you will be:
- Crafting communications campaigns that inspire U.S. doctors to join their network
- Create campaigns that bolster engagement by doctors in the Doctor Network, such as by answering questions, doing Peer Review, training Dr. A.I., and more.
- Draft weekly digest communications
- Write copy for timely communications related to updates on the platform, policy, seasonal initiatives, and more.
- Improve readership of key communications that share crucial information with doctors.
- Review and improve the copy in existing notifications (email, SMS, push, in-app).
- Assist with copywriting and editing for landing pages, job descriptions, support center articles, support center macros, and other doctor-facing content.
- Prepare and copy-edit slide decks for presentations
- Troubleshoot issues in campaigns, monitor and minimize unsubscription and bounce rates, and help the team manage the CRM
- Design, execute, and document A/B tests and experiments to drive core KPIs and increase team knowledge.
- Optimize signups and engagement, and ensure message consistency and brand voice across all communications channels
- Lead complex initiatives in a fast-paced startup-like environment to drive flawless, on-time execution.

As the Marketing Communications Manager, you will need:

- 5+ years communicating to a healthcare audience in a lifecycle marketing capacity, understanding what motivates different doctors to engage in the various activities and opportunities
- Strong copywriting and communication skills: able to write in language that is concise and inspiring
- Proven experience building email campaigns end-to-end with the help of engineering and design teammates (basic HTML & CSS knowledge is a plus) with an understanding of email marketing best practices.
- Experience conducting A/B tests and turning results into insights that can be socialized and presented across key stakeholders.
- Demonstrable experience planning and executing marketing programs.
- Passionate about audience segmentation and targeting across all phases of the user lifecycle.
- Demonstrated analytical ability to leverage data to inform insights, formulate recommendations and deliver actionable solutions.
- Proficient with advanced spreadsheets and analytics tools like Google Analytics and Amplitude.

Submit resume (and samples if applicable) to:

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.