Brand Strategy Manager - Brand Studio via Company Shuttle! - WFH during Covid-19

Starts Ready to hire
Duration 6+ months
Status Freelance (40 hours a week)
Rate $86/hr. - $96/hr. (DOE)
The Bay Area's best-known search engine giant is seeking a Brand Strategy Manager to assist their team.

Top Responsibilities:
-Serve as a brand champion and steward of the brands within the organization and beyond.
-Collaborate to develop brand and communications strategies that bring stories to life and drive brand-led thinking across the organization from concept to execution.
-Lead insight development process to inform brand campaigns development, messaging, and creative, including conducting primary and secondary research and trends analysis to understand customer needs, motivations and behaviors.
-Craft compelling product and organizational brand strategies for new and existing products and solutions starting with strong creative briefs that frame the opportunity and inspire the creative team.
-Build and refine the overarching brand strategy and branding pillars (e.g., voice, architecture, naming taxonomy) to guide marketing and communications.

Ideal Qualifications:
-BA/BS degree or equivalent practical experience.
-7+ years of experience in consumer marketing and/or brand strategy via a branding agency or consumer/brand-driven company.
-Deep knowledge of key branding levers such as brand architecture, creative ideation, positioning, messaging etc.
-Experience in developing original and breakthrough branding work in the technology space.
-Proven experience in building strong brands through fact-based problem solving, creative expression, and strategic thinking.

Submit resume (and samples if applicable) to: cc223@jobalert.creativecircle.com