Director of Demand Generation

Location Chicago, IL (Fully remote)
Starts July / August 2022
Duration Full-Time
Status Full-Time
Rate Up to $130K
Seeking a Director of Demand Generation to join our Saas client who help employers create financial wellness for their employees. This role may be onsite 2-3 times per month in the Fall.

The Director of Demand Generation will be eligible for a full suite of benefits including: health, dental, vision, matching 401K, generous PTO, bringing your pet into the office, paid parental leave, in-office gym, etc.

The Director of Demand Generation must have:
- 7+ years of B2B demand generation/campaigns
- Ability to show results for hitting KPIs and data driven results in previous roles
- 3+ years of people management experience
- Experience marketing to enterprise companies
- Strong understanding of demand generation across paid & organic channels, database marketing, segmentation, ABM, email execution, etc.
- Experience developing performance dashboards
- Competence with CRM, MAP, data analytics, & Marketo

The Director of Demand Generation will be responsible for:
- Translating business goals into campaign requirements
(segmentation, targeting logic, & channel strategy)
- Managing daily execution of demand gen campaigns
- Partnering with Sales to define/ optimize the lead development process
- Collaborating with content team to develop assets
- Increasing conversion rates to marketing qualified leads
- Implementing an account-based marketing strategy
- Improving ROI by building performance dashboards
- Coaching a team of 3 Marketing Specialists

The Director of Demand Generation will have the opportunity to be a part of a team that has won awards that include: "Best Places to Work in Chicago", Inc. 5000, and Crain's Fast 50!

#LI-AF3

Submit resume (and samples if applicable) to: Anna.Falk@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.