Campaign Manager - Other Areas

Starts Within a Couple Weeks
Duration Months
Status Freelance
Rate Up to $46/hr (DOE)
Our client, a major online retailer, needs a Campaign Manager to join their team onsite 40 hours/week.

In this role the Campaign Manager will be responsible for partnering closely with sales and account teams to own the strategic planning, execution and optimization of digital campaigns with the goal of driving sales!

Top responsibilities:
- Manage strategic oversight of large accounts and client relationships
- Plan, execute, manage, and optimize managed service and self-service campaign across upper funnel (brand messaging, calls to action) and lower funnel (direct response, conversion)
- Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
- Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
- Define metrics and measurements of success for campaigns using internal analytics, and partner with Analytics team on campaign measurement reporting and insights generation
- Work with media partners to ensure accurate platform implementation
- Troubleshoot issues on all pre-production and live campaigns
- Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
- Traffic campaign tags into all ad technology environments
- Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
- Provide monthly auditing reports to partners
- Formulate proposals for new client opportunities

Required skills / qualifications for the ideal Campaign Manager (please provide specific examples of how these apply to you):
- BA and 2+ years of experience in bid management, campaign management/optimization, or digital media operations
- Understanding of traditional and interactive media planning elements
- Excellent analytical thinking, project management, and communication skills
- Proven ability to collaborate with and advise partners on best practices and areas of opportunity
- Microsoft Office, SQL and Tableau

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