Senior Account Based Marketing Manager - Fully Remote/Off-site

Starts Within a Couple Weeks
Duration Months
Status Freelance
Rate Up to $70, DOE
Our Fortune 500 client is looking for a Senior Account Based Marketing Manager to assist with a confidential account based marketing project.

This will be remote for approximately 60-90 days for 20 hours per week.

This project involves micro-targeting three existing companies for the client.

What you will be doing as a Senior Account Based Marketing Manager:

- Working through Salesforce, Google Analytics and Marketo along with tactical benchmarks to gauge effectiveness of investment and quickly pivoting to the most effective metrics

-Implement jointly with sales pipeline generation and acceleration programs

-Provide new ideas and input/counsel into existing efforts
-Engage with direct and indirect sales teams to coordinate, communicate, and optimize the impact of marketing activities

-Oversee a database of named contacts to align marketing and sales in defining the target audience required to achieve account goals

-Collaborate with the global Account-based Marketing Program team to create and gain consensus for cross-portfolio plans and marketing in alignment with strategic product mandates and sales directives.

What you need to know as a Senior Account Based Marketing Manager:

-7+ years experience working in Marketing Automation
-Experience working in corporate is a plus
- Experience working in Marketo or similar software
- Ability to create strategic plans for marketing automation initiatives
-Experience with persona-based marketing
- Hands on experience using complex automation workflows and behaviorally segmented campaigns in marketing automation systems like Marketo
-Knowledge of Google Analytics or similar
-Ability to manage multiple projects and prioritize work
-Adaptability and comfort solving problems and thinking outside of the box.

OCT. 2020

Submit resume (and samples if applicable) to: cc211@jobalert.creativecircle.com