Sr. Brand Manager - WFH during Covid-19

Starts May 2021
Duration Full Time
Status Full Time
Rate $85,000-$100,000. DOE
Our Real Estate/Property Management client is looking for a full time Sr. Brand Manager with B2C marketing and go-to market experience in the tech, advertising agency, or real estatespace.

The Sr. Brand Manager will own the brand development, campaigns, new product development and customer lifecycle that aligns to business goals for B2C leads. This role will be managing a team.

Responsibilities:
• Develop and execute strategies that engage decision makers across the marketing funnel for acquisitions, rental, homes sales, mortgage, and other retail services
• Develop creative briefs and manage third-party agencies on behalf of the retail segment to elevate the brands
• Partner with social media to maintain a content calendar that aligns with marketing campaigns
• Devise and track KPIs and analyze performance against marketing goals to help inform and optimize strategy
• Develop go to market strategies for product segments including campaign development, customer journey, user personas, competitive analysis, media buying and KPIs
• Create plan and roadmap for content marketing

Qualifications:,
• 6+ years marketing experience. A bachelor’s in marketing or a related field required. MBA preferred
• Experience with media planning/buying, SEO, inbound marketing concepts, buyer personas, content journey maps, campaign development, and website development
• Experience with tools like Slack, JIRA, Microsoft 365, Asana, Salesforce, Marketing Cloud, etc.

Submit resume (and samples if applicable) to: cc224@jobalert.creativecircle.com


For Creative Circle to represent candidates for freelance opportunities, applicants must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.