Position Strategist/Brand Planner - Agency
Location Peninsula Area
Starts Interviewing Now!
Duration FTE
Status Full Time FTE
Rate Up to $150,000 annually DOE
Our life science consultancy client is looking for a Strategist/ Brand Planner to join their team onsite in South San Francisco, as a full-time direct hire!

You must have agency experience.

Responsibilities of the Strategist include:
- Develop and articulate relevant marketing implications from strategic consulting engagements across multiple projects simultaneously
- Design, facilitate, and, including brand identity, brand positioning, creative prototypes, segmentation, customer journey, and customer experience
- Work with other consulting team members and design team to bring strategic and tactical recommendations to life for clients
- Orchestrate the design process with visual designers and experience designers
- Bring specific knowledge, skills and processes in strategic planning and train others on strategic planning best practices, including
- Crafting customer personas from segmentation data and analysis and mapping customer journey and ecosystem
- Developing communication platforms aligned to segments and journey stages,
- Drafting creative and experience briefs
- Partner with managers and principals to drive business development and client relationships;

Successful Strategist will have experience with:
- Bachelor’s degree required, advanced degree welcome
- 7+ years of relevant work experience in strategic planning for a branding firm, advertising agency or digital agency, pharmaceutical industry experience is required
- Understanding of account, creative, and operational agency processes
- Ability to effectively partner with end clients, consultants and agency personnel across disciplines (i.e., marketing, sales, account and creative) to orchestrate effective pull-through strategies
- Deep understanding of strategic brand segmentation, targeting, positioning, customer journey and customer experience
- Ability to take business insights and strategies and conceive of innovative, relevant, and tangible activation ideas
- Ability to guide construction of compelling visuals for presentations across a variety of contexts
- Willingness to travel to meet client needs (Potentially 10-25%)
- Supervisory experience preferred

This is an FTE role with full benefits.

#CALHP

Submit resume (and samples if applicable) to: cc231@jobalert.creativecircle.com