Marketing Manager (ABM) - Fully Remote/Off-site

Starts Early June
Duration 6 Months, possibly longer
Status Freelance
Rate DOE
Our consulting client is looking for a marketing manager to join their team to assist with ABM programs for their large technology client, 40 hours per week, for the next 6 months! This is fully remote but they need someone to work PST hours.

In this role you will:
- design and deliver ABM programs for a tech North America priority account; working in close collaboration with the account team to ensure activity is aligned to their growth objectives.
- act as a primary marketing point of contact for the account team, working hand-in-hand with industry and local marketing colleagues
- plan and deliver account-specific campaigns; help expand the number and strength of our client relationships, educate clients as to the full breadth of client capabilities and create a preference for client at priority client.
- build a deep understanding of industry trends and the needs of the client
- develop client-specific messages
- lead the execution of account-specific campaigns or deliverables, managing budgets and orchestrating input from agencies, suppliers and wider Marketing + Communications teams. Deliverables include – but are not limited to – emails, brochures, presentations, events, thought leadership, credentials, videos, websites and infographics.
- support the account team directly with strategic deal opportunities – or collaborate with specialist global pursuit marketing team – to increase our win rate against our competitors through innovative marketing tactics.
- ensure all client engagement is captured in our CRM system (Salesforce), use data to optimize campaigns and report on ROI

The ideal marketing manager will have:
- B2B marketing experience required with particular focus on marketing strategy. ABM marketing experience highly desirable
- proficiency in marketing data management and campaign reporting. Experience with Salesforce or similar CRM desirable.
- CMT (ideally Software & Platform industry) experience preferred
- stakeholder management skills and ability to operate and build relationships at very senior levels within a large, matrixed organization
- evidence of successfully managing a complex portfolio of projects in a deadline-driven environment

Submit resume (and samples if applicable) to:

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