Email Marketing Manager

Location Newport Beach, CA (Fully remote)
Starts Within a Couple Weeks
Duration Full-Time
Status Full-Time
Rate DOE
Our client, a leading innovator in the hospitality industry, is looking for an Email Marketing Manager to join their team on a full-time basis!

Email Marketing Manager Responsibilities:
Drive customer acquisition, engagement, revenue, and conversions through email communications
Manage end-to-end execution of email campaigns, including HTML build, edit, QA, deployment, and reporting, including dynamic messaging and personalization
Implement process controls and procedures to ensure campaigns are executed on schedule and without error
Perform end-to-end quality checks, ensuring content accuracy, links, landing page functionality, and segmentation
Use database management skills to segment audience for email targeting
Build out relevant triggered programs based on behavior data
Conduct A/B testing and analyze results to determine actionable opportunities and best practices
Manage email calendar and channel strategy
Develop and continuously improve segmentation strategies within CRM systems to increase retention
Create detailed customer journey flows with email trigger points to drive customer loyalty and lifetime value
Collaborate with eCommerce Manager to improve landing experience by ideating customer UX from email to booking point
Manage relationship with Email Service Provider and ensure they meet all service level requirements
Act as the Subject Matter Expert for all email communications - offer ongoing training/education to team members on how to improve email communication practices

Email Marketing Manager Requirements:
4+ years of hands-on email production & management experience
Experience with Epsilon People Cloud Messaging or similar platform experience (Marketo, Exact Target, etc.)
Expert understanding of CAN-SPAM and email regulatory compliance
Systematic approach to data management and segmentation
Fluent in HTML/CSS
Dynamic scripting experience desired
Strong communication, relationship, project, time management, and analytical skills
MS Office knowledge (Word, Excel, Power Point, etc.)
Demonstrated ability to manage a large number of email programs simultaneously
A bachelor's degree in marketing, advertising, communication studies or a related major is preferred

Submit resume (and samples if applicable) to: Lauren.Madden@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.