Digital Content Specialist / Writer - Fort Worth Area

Starts October 2020
Duration Full Time
Status Full Time
Rate $55,000/salary (plus up to 10% annual bonus)
Our retail manufacturer client in Fort Worth / Southwest Arlington has a HOT need for a Digital Content Specialist / Writer. This direct-hire, full-time opportunity starts as soon as we've identified the right candidate, and comes with salary, benefits, and up to 10% annual bonus. Interviews happening now!

The Digital Content Specialist / Writer is responsible for creating and executing a digital content strategy to acquire, engage, and convert prospective customers through online channels including eCommerce, social, and email.

Responsibilities:
- Create engaging online content using SEO best practices, brand strategy, product information and through collaboration with team members (SEO Specialist, Videographer, Copywriter and Graphic Designer)
- Develop digital content calendar informed by business objectives, customer acquisition goals, category trends and product launch needs
- Identify marketing channels and content to drive eCommerce conversion
- Use Google Analytics to track content performance and conversion to support new customer acquisition strategy and ongoing content needs

Top Criteria for Digital Content Creator:
- 1-3 years experience in similar role with Bachelor's Degree in communications/ journalism or equivalent work experience
- Content marketing writing samples, plus experience managing digital content calendar
- Knowledge of Google Analytics and SEO / content development tools
- Brand advocate who is focused on optimizing the customer experiences through all touchpoints

Submit resume (and samples if applicable) to: cc147@jobalert.creativecircle.com