Email Marketing Manager

Location Teaneck, NJ (Hybrid)
Starts Within a Couple Weeks
Duration Full Time 9am-5pm (flexible hours if needed)
Status Hybrid (10x per month) Full Time
Rate 80k
Our client, a global manufacturer of photography and optics equipment, is looking for a Email Marketing Manager to join their Digital Marketing team and make an impact in a growing area of business. This is a hybrid role (10x per month) onsite in their NEW Teaneck, NJ office, very easily commutable by public transportation!

Reporting to the VP, Digital, the Email Marketing Manager is responsible for development of contact strategies, creating and executing email marketing campaigns and analyzes data to optimize future campaigns. This role supports the growth of sales, loyalty and customer retention.

Responsibilities:
Creation and execution of all email campaigns, including building emails from Salesforce templates, asset creation and coordination, running data segmentation reports, scheduling and reporting on results
Identify standard customer journeys and develop triggered campaigns including onboarding, post-purchase
Create and execute lead nurturing, upsell & cross-sell, winback, loyalty, retention & transactional email campaigns
Create and manage email marketing calendar to align with business objectives
Develop and manage customer segments and 1:1 communication strategies
Create and execute A/B tests, report on results and identify areas of improvement
Develop reporting for campaign and impact on campaign goals (sales lift, database growth, data enrichment, etc)
Develop KPI reports that tell the story behind the data to non-technical team members

Qualifications:
3+ years of experience managing email campaigns for E-Commerce
3+ years of experience with Salesforce Sales Cloud and Marketing Cloud preferred (Marketo / Hubspot alternatives)
Strong marketing copywriting skills
Experience creating and executing tailored email marketing campaigns and user journeys
3+ years experience mapping customer journeys for email triggers, segmentation, and behavior and interest targeting
Experience designing email campaigns from scratch
CAN-SPAM laws and ADA compliance insight will stand out
Bachelors degree in Advertising/Marketing
Ability to travel to support Marketing events and meetings
Luxury experience a plus!

Benefits Included!
Newly Designed office space w/ flexible schedule!

Submit resume (and samples if applicable) to: Josh.Francois@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.