Marketing Manager - Digital Marketing Specialist - Rhode Island

Starts Within a Couple Weeks
Duration Months
Status Freelance (40 hrs/wk)
Rate Up to $41/hr (DOE)
Our CPG client is hiring a Digital Marketing Specialist to work on a 6 month gig!

As Digital Marketing Specialist, you'll:
- Develop, implement, and continuously evolve best practices for email and online marketing across channels
- Own the strategy and planning of email and online marketing campaigns: this includes working with our business partners to see through the quality execution of both promotional and triggered campaigns
- Work with stakeholders across the marketing organization to develop processes to ensure that email and online marketing is executed in support of brand strategy and in accordance with best practices
- Utilizing customer insights, research, and industry knowledge to help shape B2C initiatives that drive members through a new digital experience
- Executing various aspects of the marketing plan which can include; in-market timeline management, campaign optimization, digital communication creative/message development approvals, and rigorous campaign measurement
- Collaborating closely with Enterprise Analytics to define success and develop measurement approach for positive return on investment communication plans
- Using program results to enhance or provide inputs to mold future engagement communication optimization with focus on reducing print and driving to digital
- Establishing and maintain strong collaborative relationships with key partners across the organization as well as externally
- Developing a test & learn agenda to foster an environment of continuous learning and improvement

The ideal Digital Marketing Specialist for this role has:
- 4+ years of marketing experience with a strong foundation of business, retailer, and consumer understanding
- At least 4 years of cross-functional experience
- 2 or more years of prior experience with various marketing technologies
- Proven track record of the ability to work collaboratively with internal and external business partners in delivering value positive results
- Analytically comfortable building a strategy and story using large data sets
- Seasoned in managing timelines, delivery, dependencies, communication across teams
- Exceptional problem-solving skills, with an ability to influence and negotiate with peers, cross-functional partners and senior leaders
- Ability to communicate complex matters concisely, boiling down core issues to their essence, and influence decision-making at various organizational levels through focused conversation and detailed knowledge of the subject
- Superior analytical & presentation skills, i.e. command of Excel, PowerPoint or other relevant tools that enable you to summarize channel performance data sets and communicate meaningful insights
- Strong work ethic, dedication and desire to succeed, coupled with initiative and resourcefulness

Creative Circle is focused on protecting the health and safety of our candidates, clients, and communities. Details of our job descriptions are always subject to change, e.g., on-site vs off-site. We follow the guidance of the CDC, WHO, CPHA, and government officials. If you have questions about a specific job posting, please contact us. Be well and stay well. Creative Circle.


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