Director of Ecommerce

Location Los Angeles, CA (Hybrid)
Starts Interviewing Now
Duration Full-Time
Status Full-Time
Rate DOE
Ecommerce-focused, non-profit is seeking an Director of Ecommerce to join their growing team!

Director of Ecommerce Duties:
- Lead research, strategy, plan and execution of e-commerce success and development.
- Partner with Web Developer on resolving issues, app recommendations, user experience projects, and website development projects from inception to QA testing to implementation.
- Research and implement new site features and functionalities (i.e. in-store pick up, virtual shopping, etc.)
- Oversee SMS implementation, updates and execution.
- Develop project schedules and budgets based on the businesss goals, scope of work, and available resources; compare options and make recommendations accordingly.
- Oversee day-to-day ecommerce site operations, including the supervision of Ecommerce Associate(s) to ensure product photography, product pages, collection pages, marketing pages, and all other web content supports the marketing and product plan.
- Collaborate with Creative Marketing Manager to provide input and direction for studio photography and creative photo shoots, and provide feedback on images to ensure they meet web needs and aesthetic standards.
- Review daily performance of ecommerce to make real-time adjustments to optimize sales, traffic and conversion.
- Look for innovative ways to increase AOV, conversion and customer retention through product recommendations, up-sells, cross-sells, tagging, gift bundling, etc.
- Lead transactional and post purchase trigger email strategy, development, and production.
- Create and manage a comprehensive ecommerce analytics dashboard ensure reporting supports the business needs and provides actionable insights for the organization; relay trends and insights to CEO and Creative Marketing Manager to inform strategy.
- Regularly communicate and partner with Creative Marketing Manager to ensure the website is aligned with the marketing calendar and advise in the development of content to support growth strategy.
- Partner with cross-functional teams to ensure customer touchpoints have consistent messaging across all channels and to improve user experience.
- Process all website issue tickets to ensure problems are resolved in a timely manner, delegating to relevant ecommerce team members as necessary.
- Provide strategic oversight on paid media and digital marketing campaigns (email, ads, social, etc) to ensure brand presence is consistent and aligned to ecom marketing efforts, and support content creation and design as needed.
- Test and make recommendations for new tools, platforms, trends and integrations to keep organization and website current and up-to-date with industry trends.
- Optimize website and user flow, based on GA data, heat mapping tools, purchase history and AB testing.

Requirements:
- 5-7 years of relevant management experience in e-commerce, marketing, or other related field, and experience managing teams and working with outside agencies
- Must have 5+ years experience with Shopify or Shopify Plus, and WordPress
- Must have expertise in HTML and CSS and UX/UI expertise
- Experience with inventory management systems, such as Quickcommerce, is a plus
- Ability to effectively communicate with backend developers in order to properly execute web builds
- Knowledge in email marketing strategies (drip campaigns, automation, segmentation, etc) and ability to execute within ESPs such as Mailchimp and Klaviyo
- Must have direct to consumer ecommerce experience, with B2B and omnichannel experience preferred
- Be data driven, analyze data quantitatively and qualitatively and use customer research, data and metrics to back up assumptions and identify opportunities
- Hands-on experience and technical proficiency with, web analytics tools such as Google Analytics
- Strong leadership/Management skills can help train junior associates and work as a mentor
- Understanding of how user funnels work, what KPIs matter and how to impact them
- Solid understanding of performance marketing activities, such as SEO, email, social, retention, etc.
- Proficient in data manipulation, analysis and basic modeling techniques
- Willing to travel to Santa Ana Office location once per week
- Interest in fair trade, social justice and womens right

Apply now with why you are a fit for this role!

IND123

Submit resume (and samples if applicable) to: Cherrie.Jones@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.